By Frank Longabucco – Keiser University College of Golf Professor and PGA Certified Professional A key component of golf course management is the customers’ experience. Golf operators are in the hospitality industry. Creating a positive customer experience at your facility will drive repeat business, differentiate you from the competition, add to member retention, and increase…
Every year, golf club manufacturers release their latest and greatest golf clubs. The annual releases are upgrades on the previous models, and with golf club technology reaching new levels, there is a chance a player’s performance can improve from the new items. The continual development of high-quality clubs makes it seem like golfers need to…
Modern-Day and the Future of Golf Instruction By Ken Martin – Keiser University College of Golf Professor and PGA Certified Professional In Part I of this blog, we identified the important role of technology in modern instruction. Video Analysis and Launch Monitors Video analysis and launch monitors have revolutionized golf instruction by providing detailed insights…
By Bradley Turner Keiser University College of Golf Executive Director – MBA, PGA History of Women in Golf The history of women in golf dates back to 1552, when Mary, Queen of Scots, is believed to have played at St. Andrews, earning her recognition as one of the earliest female golfers. The first women’s…
Congratulations, you have just finished your golf degree, so, what’s next? You’ve already played plenty of amateur tournaments and won a variety of prizes. Now, you want to step up to the professional ranks and make some serious cash to live on as you continue your journey to the PGA Tour. So, how good does…
Golf course superintendents must take it upon themselves to keep the course and the greens in the best possible condition throughout the year. The downside to this is that at least once a year, the greens have to be punched. This is also called aeration. Few things are more frustrating to golfers than having…
by John Callahan, Keiser University College of Golf Professor and PGA Professional Golf Biomechanics is the study of how golfers apply mechanical principles, primarily linear forces and torques, to move a golf club. Many golfers feel words like linear force and torque complicate the study of the golf swing. They argue that golf is a…
By Bradley Turner Keiser University College of Golf Executive Director – MBA, PGA I think I am the only person in my family to have watched all these movies. I don’t think my wife or kids have watched any of the ten movies on this list. Golf movies do not get much interest from those…
Seen by the amateur or non-lover of the sport, a golf course is merely a landscape filled with green grass, trees, and sandpits. However, to a golfer, golf enthusiast, or club member, a golf course is a work of art. Golf course design involves the challenging patterning and precise location of sand, grass, hills and…
By Brian Hughes, Keiser University College of Golf Program Director and PGA Master Professional A common misconception for golfers is the idea that if you take a golf lesson, the golf professional can “fix” you. If only it were that easy! Apparently, the assumption is that with just a few tweaks, the player can improve…
