What are Some Great Careers in the Golf Industry?

What are Some Great Careers in the Golf Industry?

By Dr. Eric Wilson, PGA Legacy Master Professional and Former Keiser University College of Golf Executive Director of Golf Operations

If you’ve considered a career in the golf industry, you have many exciting options. Golf careers cover an amazing breadth of positions, allowing you to create a career path that best matches your talent, abilities and interest.

Despite various reports to the contrary, golf continues to be a robust and vital industry. The golf economy has been estimated to be an industry that has more than a $100 billion annual impact within the U.S., according to the National Golf Foundation’s (NGF) 2025 Top 100 Business in Golf.

In addition, according to a Statista Report on Golf Equipment, Golf Equipment Worldwide is projected to generate a revenue of 26.99 billion dollars in 2025. The report also expects the industry to grow annually at a rate of 5.36%. Statista measured this growth by using the compound annual growth rate (CAGR) from 2025 to 2029.

Jobs in Golf

In this article, we’ll discuss some of the different opportunities available in the golf industry. You may find that there is a position that interests you that you may not have considered before.

Golf Tour Circuit Careers

Tournament Operations:

These professionals manage the logistics of golf tournaments, including course setup, player registration, scoring, and rules enforcement. Roles include tournament directors, rules officials, and event coordinators.

Player Management:

Agents and managers represent professional golfers, negotiating contracts, securing endorsements, and managing their careers.

Golf Association Industry Careers

Golf associations like the PGA of America and the USGA employ golf professionals in administrative roles, including membership services, marketing, and finance. Golf organizations such as the PGA and USGA also focus on growing golf through junior programs and educational initiatives.

Director of Golf

As a golf director, your responsibilities will be to oversee all of the golf operations at a golf club or country club. This scope of responsibility includes the operation of the staff, clubhouse, golf course maintenance, overseeing food service operations and other areas on the grounds.

Club Professional

Short of touring pro, one of the most desired careers in the golf industry is to become a club or head professional at a quality golf club. A modern golf club or country club revolves around the leadership of the head professional. The tone and quality of service provided by the club professional will resonate through the entire operation. As a head professional, your responsibilities will depend on various factors such as the size of the club itself.

Duties include providing lessons to members, repairing clubs, performing club fitting sessions, organizing junior golfers, and maintaining the pro shop and retail operations. In addition, you will be responsible for marketing the club in local media, attracting new members, maintaining the quality of membership in an effort to maintain high retention rates, organizing tournaments and communicating with the greenskeeper and his staff in order to maintain the course in tip top condition.

Golf Instructor and Teaching Professional

A significant percentage of professional golfers are teaching professionals. They coach and teach club members, junior golfers and students at all levels. The PGA is dedicated to providing high-level training so that teaching professionals can develop the skills necessary to coach top quality amateurs and professionals alike.

College of High School Coach

Coaching and teaching is a skill set that not everyone possesses. Becoming a golf coach for a college or high school team is a rewarding position that allows you to combine your coaching skill and golf experience in one. Golf coaches at educational institutions are often tasked with responsibilities beyond their coaching duties such as teaching and publishing. However, at larger institutions and more successful golf teams, the bulk of the coaches’ time is spent recruiting, supervising, training and coaching the golf squad.

General Manager

Some golf professionals that come up through the ranks of the golf staff are promoted to the role of general manager at a golf or country club. In this position, you must possess leadership, marketing, communication and business skills. You will be responsible for organizing the overall operations of the golf club, maintaining good relationships with the membership, all the while keeping things within the budget you have been allocated. For this position, you should possess a good blend of people and management skills.

Golf Writer

If there’s one thing that golfers love more than playing golf, it’s reading about it. They devour the latest golf books, golf magazines and publications. They want to keep up on the latest golf tips, tournament results, golf industry news and player profiles. As a golf writer, you will be able to immerse yourself in the sport you love while traveling and covering events. Writers for top magazines have coveted positions that do not open often, but there is also demand at newspapers, publicity firms, and regional publications for talented writers who can communicate the excitement and nuances of the game to the golfing public.

Golf Retailer

Golf is largely driven by the marketing dollars of major equipment and apparel manufacturers. The front lines of their business is the retail floor of golf shops, pro shops and big box stores across the country. As a golf retailer, you will be called upon to merchandise golf equipment in the most appealing fashion possible, while maintaining the brand integrity and positioning of the manufacturers. You must possess good communication skills in order to interact with partners in the retail channel, and also have analytical skills necessary to determine the best price points at which to offer golf merchandise.

Clubmaker and Repairer

In order to achieve the designation of PGA professional, golf pros must acquire the knowledge of making golf clubs and repairing them as well. Club making is a fascinating process, and an interesting career for the right person. If you enjoy learning the technical aspects of the game, this might be a good fit for you. Repairing clubs is also a much-needed skill in the golf industry, as amateurs and professionals alike need a talented and skilled person to replace club heads, add new grips, re-shaft clubs and more.

Sales and Marketing

Like all businesses, golf clubs and courses always need talented sales and marketing professionals to bring in new members, attract sponsors and generate revenue. Golf manufacturers also employ a large number of salespeople and marketers throughout their organization. This includes the advertising department, brand management, distribution of inventory and direct sales.

As a salesperson, you are responsible for growing established accounts, contacting new prospects and building sales volume by offering existing products and new solutions alike. Sales managers oversee the activities of the sales team, set budgets, coach team members in sales skills, and make projections of future revenue.

At the local level, golf tournaments are major events and fundraisers for the community. Tournaments need public relations professionals, event marketers, advertising writers and retailers to organize a successful venture.

Greenskeeper

Ah, the poor greenskeeper. Who else takes as much guff from golfers as the greenskeeper? They are never happy, are they? Still, the greenskeeper is arguably the most important person in the entire golf operation. The look, maintenance and performance of the golf course is central to the success and growth of the club itself. Golfers will forget that the steak they ordered in the clubhouse was not the medium rare they ordered, but they will long remember that the bunker on 16 where there ball landed was not properly raked by the staff that morning.

Caddy

Romanticized in movies like Caddyshack and Tin Cup, the role of caddy is exciting, potentially lucrative but also difficult. Caddies must be not only be adept at helping golfers pick the right club, carry their bag, maintain their equipment and repair the golf course after they make a shot, they must be as equally skilled at managing people. In fact, many caddies say handling the personality quirks of their golf pro is the real challenge of the job. To excel as a caddie, it helps to have a strong background as a competitor in golf tournaments, so you can competently advise on shot selection and putting direction.

Agent or Manager

In the top dollar world of professional golf, each player works with both professional agents and managers who help shape their career. An agent is responsible for investigating and recommending merchandising and sponsorship deals that will benefit the player. A manager is responsible for taking care of the nuts and bolts organization of the players day-to-day life.

As an agent, you will meet with golf equipment manufacturers and other sponsors to see where your client best fits in their marketing plans. As a manager, will be responsible for making sure they arrive on time at tourneys, have everything they need and take care of minute details so they can focus on the challenges of the tournament and their golf game.

Health Industry

The demise of golf has been greatly exaggerated. People in the game know the real truth. While overall play is down, tournament play and interest by younger golfers is higher than ever before. The golf industry will always have a core group of enthusiasts that make it one a solid and ongoing industry. You can’t go wrong when you choose a golf career.

Golf Trainer

Golf trainers’ goal is to improve players’ fitness, mechanics, and overall performance. Trainers design personalized programs to help improve strength and conditioning, flexibility, and swing. Many trainers possess certifications in exercise science, kinesiology, or related fields. With the use of technology, golf trainers are able to give more precise feedback to their clients. Opportunities for golf trainers are at golf academies, resorts, and professionally with the PGA.

 Golf Medical Support

This sector involves professionals who address players’ physical health and injury prevention. Golf medical support provides rehabilitation, injury assessment, and preventative care. Knowledge of biomechanics and the specific demands of the golf swing is crucial. These professionals work in clinics, sports medicine facilities, and alongside professional golf tours.

Golf Event Planning

Event planning in golf involves organizing golf tournaments, outings, and fundraisers. Professionals in golf event management handle logistics, venue selection, scheduling, player management, and sponsor coordination. Opportunities exist with golf courses, event management companies, and organizations like the PGA TOUR.

Golf Media

This sector encompasses various roles, including journalism, broadcasting, and content creation. Golf media professionals cover tournaments, interview players, and provide golf analysis for broadcasts. Digital media opportunities continue to expand for content creators specializing in golf-related content.

Golf Performance Arts

Performance arts in golf include entertainment via golf exhibitions and trick shot shows. Performers often combine athletic skills with showmanship, providing entertainment for events and tournaments. Performance can also include golf instruction and the creation of instructional media.

As you can see, there are a number of career paths that fit different skill sets and interests. At Keiser University College of Golf, we can prepare you for a job that will let you work in the sport you love. In fact, we have a golf career guide so that you can determine which career best suits you!

Learn more!

Want more tips? If you want to take your game to the next level, contact our team at Keiser University’s College of Golf & Sport Management today. With our dedication and experience, we can elevate your game to new heights together. Give us a call today at 888-355-4465.