Top YouTube Golf Influencers | Best Current Golf Channels

Top YouTube Golf Influencers for Golf Instruction

Today, golfers looking to improve their game don’t necessarily have to work directly with a golf instructor. Instead, they can search for what they’re looking to learn (such as how to perfect their golf swing) on YouTube and enjoy instant access to dozens of relevant videos from reputable golf coaches and instructors.

In this sense, the landscape of golf instruction is shifting rapidly — and those wanting to keep up and stay relevant should pay attention to what today’s top YouTube golf influencers are doing to rack up subscribers while building influence.

So, who are some of the top golf influencers on YouTube today, and how are they setting themselves apart?

1. Rick Shiels Golf

Subscribers: 3M+

Content Focus: Instruction, equipment reviews, course vlogs

Overview: Rick Shiels remains the gold standard in golf YouTube instruction. As a PGA professional, Shiels has built a global audience by making golf accessible to all skill levels. His tutorials cover everything from perfecting your short game to testing the latest drivers, always in an approachable, easy-to-understand style.

Why the Channel is Popular: Shiels’ authenticity and focus on improving the viewer’s game have made him one of the most trusted voices in golf — both online and off. The content also features:

Consistent, professional production quality.

Easy-to-follow lessons with clear takeaways.

Balanced mix of instruction, product testing, and entertainment.

2. Good Good Golf

Subscribers: 2M+

Content Focus: Fun, challenge-based content, scrambles, and matches known as “Good Good Gauntlets”

Overview: Garret Clark and Matt Kendrick started the channel in 2020 after having met at a tournament. Their idea was to create golf content that moved past “traditional” instruction videos to include fun challenges and personality-driven segments. Since then, the brand has expanded to become a major player in golf media.

Why the Channel is Popular: Creators Garret Clark, Matt Kendrick, and Luke Kwon use creative challenges and a less conventional approach to instruction, aiming to make golf more fun and accessible to everyone — including a younger demographic. This channel has also found success by:

Branding and selling their own golf gear and apparel.

Moving beyond YouTube to broadcast live events on the Golf Channel.

Featuring golf personalities, including PGA pros, in their content.

3. Bryson DeChambeau

Subscribers: 2.5M+

Content Focus: Behind-the-scenes footage, video challenges, and content with other professionals

Overview: American professional golfer Bryson DeChambeau has his own YouTube channel that boasts quite a following. Here, he shares an inside peek into his life and everyday training as a professional golfer — as well as unique challenges and videos where he and other famous athletes attempt to break course records and achieve other feats.

Why the Channel is Popular:

Golfers enjoy seeing a “behind-the-scenes” look at a real professional golfer’s life and mindset.

Videos often include entertaining and unscripted moments.

DeChambeau’s course record attempts and other challenges build suspense.

4. Me and My Golf

Subscribers: 1M+

Content Focus: Simple yet actionable and accessible instruction videos without complex golf jargon

Overview: Me and My Golf is a popular golf instruction channel on YouTube that is run by PGA professionals Andy Proudman and Piers Ward. These professionals have collectively taught thousands of golf lessons, also taking to YouTube to make instruction more accessible and build a sense of community.

Why the Channel is Popular:

Lessons explain golf in layman’s terms (rather than using overly complicated jargon).

Viewers have the option to purchase structured online courses and personalized training plans through their website, but YouTube content is free.

Channel offers thousands of video lessons, covering a wide range of golf topics.

5. Bob Does Sports

Subscribers: 1M+

Content Focus: Fun sports challenges, travel videos, and collaborations with other golf influencers

Overview: Hosted by Robby Berger (Bobby Fairways) and often featuring recurring guests, Bob Does Sports takes a humorous and laid-back approach to golf with fun course challenges and contests, including one where 48 golfers compete for $1 million in an “Internet Invitational.”

Why the Channel is Popular:

Blends relatable humor with everyday golf practice.

Goes beyond instructional videos to include travel content and collabs with other golf influencers.

Golf challenges are often held in unique and special locations.

6. GM Golf / Grant Horvat Golf

Subscribers: 1.5M+

Content Focus: High-quality golf videos, including challenges, collaborations, and instructional segments known as “Grant Horvat Teaches”.

Overview: Horvat started the YouTube challenge as a former collegiate golfer after having gained some success as part of Good Good Golf. Today, his video content focuses on instruction and showcasing relatable golf experiences with guests such as professional golfers and other influencers.

Why the Channel is Popular:

Relatable, authentic content that mixes serious golf instruction with a fun, light-hearted approach.

Accessible content for golfers and viewers of all ages and backgrounds.

Plays and films with major names in golf, including Tiger Woods.

7. Golf With Aimee

Subscribers: ~470K

Content Focus: Instructional content for beginners, including an extensive beginner series that covers setup, grip, and full swing tips.

Overview: Golf with Aimee was founded by LPGA Class A pro Aimee Cho. Her channel offers a wide range of detailed instructional videos geared toward beginner golfers, though its content may be useful for golfers at any level. Many of her videos also include drills to help players improve various aspects of their game.

Why the Channel is Popular:

Content is offered in both English and Korean, making it more accessible to a wider audience.

Instruction is clear, and insights are directly applicable.

Aimee offers personalized advice based on videos submitted by users.

8. TXG / Club Champion

Subscribers: ~234K

Content Focus: Product reviews, educational videos, and interviews with popular figures in golf

Overview: This YouTube channel revolves more around choosing the right equipment and gear to improve your game, but it also offers some educational content (including how to get fitted for gear).

Why the Channel is Popular:

Content is straightforward and relatable.

Focuses less on golf technique and more on other important aspects of improving one’s game, like selecting the right gear.

Offers viewers an inside look at the latest golf gear and technologies.

9. Tom Saguto Golf

Subscribers: ~410K

Content Focus: Pure instructional videos that center on performing basic movements

Overview: PGA member Tom Saguto runs this YouTube channel, creating instructional videos for everyday golfers on such concepts as swing movements, ball striking, and consistency. Additionally, many of his videos include drills that golfers can perform to improve their game while focusing on the overall enjoyment of the sport.

Why the Channel is Popular:

Content and golf tips are accessible, even for golfers with physical limitations or other accessibility challenges.

Saguto encourages golfers to find more joy in the game rather than focusing solely on performance.

Videos focus on basic movements without complex jargon, ideal for beginners.

10. Shawn Clement Golf

Subscribers: ~191K

Content Focus: Video shorts, instructional videos and demonstrations, on-course vlogs, and equipment reviews

Overview: PGA-certified golf coach Shawn Clement offers a variety of instructional videos on his YouTube channel, putting his many years of experience to work to help viewers improve their game.

Why the Channel is Popular:

Content offers clear demonstrations that are easy to follow.

Videos offer instruction on many aspects of the game of golf, ranging from improving swing to course strategy and more.

What This Means for Golf Instructors and Students

The presence of so many influential golf instructors on social media demonstrates the changing landscape of the profession. If you’re serious about making an impact as a golf coach or instructor, video is now a learning essential — and having a strong digital presence (such as a dedicated YouTube channel) builds credibility while driving the engagement that modern golfers crave.

At Keiser University School of Golf, our Master of Science (MS) in Golf Teaching and Learning guides students beyond the essentials of coaching to explore the use of data and technology (like video) to drive improvement. 

The Future of Golf Instruction Online

As golf education and technology evolve, it’s likely that more of it will be done online. For example, many golfers and instructors are already using virtual reality (VR) and augmented reality (AR) to curate immersive learning environments for golfers while simulating real-world golf courses around the globe.

Meanwhile, adaptive technologies (including voice-guided lessons and customizable interfaces) continue to make online golf instruction more accessible to people with diverse needs, thus enabling instructors and coaches to reach a broader audience as well. 

Frequently Asked Questions

What are the fastest-growing golf channels on YouTube in 2025?

As of 2025, some of the fastest-growing golf channels on YouTube include Bob Does Sports, Good Good Golf, and Bryson DeChambeau.

Which golf content creators on YouTube also have active social media profiles?

Most golf content creators who are active on YouTube are also active on social media platforms like X, TikTok, and Instagram — including Good Good Golf, Grant Horvat, and Bryson DeChambeau.

Which golf YouTube influencers are popular in the United States?

The YouTube golf influencers with some of the largest followings in the United States include Rick Shiels, the Good Good Golf group, Grant Horvat, and Bryson DeChambeau.

Learn More in a Golf Degree Program

As these top YouTube golf influencers have exemplified, the future of golf instruction is not just on the course; it’s online as well. With a strong online presence and quality video content, you may be able to expand your reach far beyond your geographical area while making a difference in the lives of golfers at all levels.

At Keiser University College of Golf, we offer a number of undergraduate and graduate programs designed to help you elevate your golf knowledge and expertise, including a Bachelor of Science in Golf Management and an MS in Golf Teaching and Learning. While you’re at it, visit the Keiser University College of Golf YouTube channel to explore swing tips, teaching insights, and expert perspectives from our faculty and industry professionals, and be sure to subscribe for new instructional videos. Drop us a line to request more information about either of these programs, or get the ball rolling by filling out an online application for admission.