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Five Things Being a Golfer Says About Your Personality
By Bradley Turner Keiser University College of Golf Executive Director – MBA, PGA The average non-golfer must wonder what is so appealing about the game of golf from the perspective of the 25 million golfers in America. I can attest on behalf of many American golfers that there are many special aspects to the game…
How to Hit a Draw
By Bradley Turner Keiser University College of Golf Executive Director – MBA, PGA The golf swing is a three-dimensional movement with countless variables that influence the flight of the golf ball. This can create a misunderstanding as to why the ball hooked or sliced. There are only five foundational variables that make a golf ball…
Understanding the Learning Curve in Golf Instruction
By David Wixson, Keiser University College of Golf Professor and a PGA Master Professional Golf is a game of patience, persistence, and precision. For beginners and even intermediate players, the learning curve can be steep. Whether you’re just starting or striving to shave a few strokes off your handicap, understanding the golf learning curve and…
Customer Experience is a Key Component in Golf Course Management
By Frank Longabucco – Keiser University College of Golf Professor and PGA Certified Professional A key component of golf course management is the customers’ experience. Golf operators are in the hospitality industry. Creating a positive customer experience at your facility will drive repeat business, differentiate you from the competition, add to member retention, and increase…
When to Replace Your Golf Clubs
Every year, golf club manufacturers release their latest and greatest golf clubs. The annual releases are upgrades on the previous models, and with golf club technology reaching new levels, there is a chance a player’s performance can improve from the new items. The continual development of high-quality clubs makes it seem like golfers need to…