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Customer Experience is a Key Component in Golf Course Management
By Frank Longabucco – Keiser University College of Golf Professor and PGA Certified Professional A key component of golf course management is the customers’ experience. Golf operators are in the hospitality industry. Creating a positive customer experience at your facility will drive repeat business, differentiate you from the competition, add to member retention, and increase…
When to Replace Your Golf Clubs
Every year, golf club manufacturers release their latest and greatest golf clubs. The annual releases are upgrades on the previous models, and with golf club technology reaching new levels, there is a chance a player’s performance can improve from the new items. The continual development of high-quality clubs makes it seem like golfers need to…
How Golf Teaching Techniques Have Evolved – Part II
Modern-Day and the Future of Golf Instruction By Ken Martin – Keiser University College of Golf Professor and PGA Certified Professional In Part I of this blog, we identified the important role of technology in modern instruction. Video Analysis and Launch Monitors Video analysis and launch monitors have revolutionized golf instruction by providing detailed insights…
To Be a Professional Golfer, How Good Must Your Average Round Be?
Congratulations, you have just finished your golf degree, so, what’s next? You’ve already played plenty of amateur tournaments and won a variety of prizes. Now, you want to step up to the professional ranks and make some serious cash to live on as you continue your journey to the PGA Tour. So, how good does…
Why Do Golf Courses Punch Greens?
Golf course superintendents must take it upon themselves to keep the course and the greens in the best possible condition throughout the year. The downside to this is that at least once a year, the greens have to be punched. This is also called aeration. Few things are more frustrating to golfers than having…